shazé is proud to announce that it has been awarded a position in the “Asia’s Most Promising Brands” by World Consulting & Research Corporation. After winning the “Most Valuable Brands 2014” by KPMG India and establishing ourselves in the Indian market, it gives us immense pleasure to be among the Asia’s leading brands. This has again added one more feather to our cap by winning an accolade in the lifestyle – Gems and Jewelry category.
Asia’s Most Promising is a first ever project on brands and entrepreneurs involving the most promising nations of Asia for business. The award highlights our achievements and also showcases our success story. AMP is a project focusing on The Most Promising Brands in Asia, that through their steady development and presence are successfully taking steps in leading the market.
The awards were held at 3rd Asian Brand and Leadership Summit 2016 – Amari Watergate, Bangkok on 17th March 2016. This was an initiative to showcase the exalting journey of the brands and leaders that have started from scratch and are projected to be leaders. Also, it talks about the entrepreneurs who have led it from the front to make their companies the Most Promising Brands.
The global lifestyle brand shazé is about self-expression that offers unique and diversified products with a high street lifestyle, envisioned by Samrat Zaveri. shazé started as a silverware brand, which has now evolved as a premium lifestyle and gifting brand with exclusive products to celebrate individualism, standing out of the herd.
Since the birth of shazé, it has been all about retail growth, demystifying retail trajectories, launching new categories and driving the brand to cater to today’s consumer needs. It evolved as a brand which consumers use as a medium of self-expression.
Today the brand is known for its innovative and contemporary designs with artisans creating products exclusively for shazé from across the world. Using the cutting edge technology, every product tells a story of its own. It offers its consumers a holistic lifestyle with categories such as home décor, statement jewelry, diverse accessories such as sunglasses, scarves, and numerous gifting options. shazé has opened a whole new direction in luxury gifting in India through the truly world-class offerings. It has premium stores pan-India.
Whether the season is winter, summer or monsoons, a scarf is always a tasteful and wise choice to add to your wardrobe. From adding zest to the attire to keeping the neck warm, a scarf changes the way an outfit looks and can actually make the wearer seem chic and confident. Single wrap, double wrap, loop or tuck knot, here's a gist of what scarves can do.
A Hint of Color
A printed fuchsia scarf is a simple accessory that can liven up attire and add certain piquancy to any dull apparel. Scarves are known to change the overall look of an outfit, giving it the needed buoyancy to stand out from other outfits.
A Non-fuss Accessory
Jewelry can accentuate an outfit and provide the much needed completeness to the apparel, but nothing compares to what a scarf can do. Apart from drawing attention of the crowd without being the star of the show, a simple scarf can perfect an outfit. Moreover, there are multiple ways to wear a scarf hence one can always play around with styles and tie variations.
Fuzzy Warm Feeling
In winter or the monsoons, temperatures are usually on the lower side and it gets nippy sometimes. And while, you may not want to wear a jacket or overcoat, a scarf can be the perfect example of something to stay warm in. Also, always carry one in your tote while traveling to stay warm on air-conditioned places.
Your Own Signature Style
When you have a scarf in your hand, you alone know how you're going to wear it. There are many ways to tie one and the Internet can throw up a number of ways to wear a scarf. There is a range of assorted scarves available today in silk, soft cotton, woolen and synthetic fabrics. Choose your knot, and you're good to go.
Go the French Way
French women are at the top where flaunting scarves are concerned. An ideal way to wear one would be to shop from the fabulous shops lining the Champs Elysees and to get them to help you. Also, you won't be sorry if you pick one from a couture store in Paris or Milan. Pick a Pashmina or cashmere scarf, choose a classic knot and say "Bonjour".
One Size Fits All
Scarves have a long shelf life owing to the fact that it fits everyone no matter the size. People continue to keep scarves in their wardrobe because they never go out of style and are known for being timeless.
From runways to Hollywood, everyone who has an eye for fashion wears a scarf. From Kim Kardashian to Kanye West, Justin Timberlake to Pharrell Williams, scarves are big in social circles and are being flaunted without care.
Love it or leave it, scarves simply cannot be ignored. Get a scarf today and watch your world change with the times.